Facebook Updates Cover Image Guidelines – 20 Percent no Longer in Effect

Facebook seems to have once again quietly made a change to the Page Guidelines for Cover Images!

The 20% rule is now gone from the official Facebook Page Guidelines language and the document shows it was updated July 1, 2013.

The last change had come March 19, 2013, enabling calls to action, website addresses and more, but enforcing a 20% rule on text on the cover image.  Prior to that March update, pages could not have any price or purchase information within the coverage image, nor contact information, references to Facebook features, or calls to action.

All of that is now gone!

The complete Facebook Guidelines can be viewed here:


Below is an image of the current and most recent prior Facebook Page Guidelines statement:


What do you think about this change?   Good, bad, more visual overload in cover images?

Need help creating a cover image?  Download our Cover Image PowerPoint Template here.

TabSite allows Facebook page Admins to change the Cover Image and Tab 111×74 images from within the TabSite Manager as part of our Page Management tools.  TabSite empowers pages to boost engagement with tab apps including deals, contests, and sweepstakes, With TabSite’s Website ReSizer tab app allows fan pages to bring in the best landing pages or shopping pages from their website to a tab, resize to fit perfectly in the 810 width and use features like a Like Gate to grow a pages fan base.

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About Mike Gingerich

Author: Mike Gingerich, President of Digital Hill & TabSite Marketer and Consultant. Part geek, part marketer, part strategist, total distance running junkie. Mike is an author and speaker, having presented at Social Media Week Lima, Social Media Camp (Canada) and more. He writes a tech column, podcasts, and shares about social media and business strategies at MikeGingerich.com. Mike is a marketing, social media, and business startup enthusiast with 10+ years experience building apps, consulting, and training businesses with winning integrated strategies. Mike loves deploying tactics to increase awareness, sales, and maximize ROI in both B2B and B2C markets via digital media.