Pet Store Uses TabSite to Grow Online Community via Facebook

Petopia of Singapore uses TabSite to Grow Social Community

One of the largest pet retail stores in Singapore, Petopia, has used TabSite to strategically grow their online community via Facebook promotions and Page utilities.

Petopia began using TabSite for their Facebook Page earlier in 2012 and has had exceptional results in growth and reach for their Facebook Page using a combination of different contests and promotions.

Below is a excerpt of Petopia’s Facebook results as noted by Petopia’s Marketing Director.


Petopia states:

“We found out about TabSite when we needed a viable solution to increase the reach of our tabs on Facebook to the size-able mobile audience (More than 52% of users access Facebook on mobile devices). TabSite provided a mobile solution so fans can access the tabs on their mobile device.

Since July 2012, we signed up for the yearly TabSite Platinum plan which provided us with a treasure trove of applications which made our activities and contests more lively, look more professional and most of all, engaging.

Their user-friendly platform made it easy for a non-tech savvy administrators like us to quickly put together a promotion, contest or tool to share with our Facebook fans and friends, with minimal cost!

Since we started using TabSite, we have increased our fan count by more than 10,000, from 13,500+ fans in July 2012 to its current 23,500+ in September 2012, within a span of 2 months!


We are proud to announce that as a singular outfit, our Fan Page has the largest social media network for a pet business in Singapore and the region!

With the help of Tabsite, we were even able to setup a “Lost and Found a Pet” Notice Board where people can post missing or found notices of lost pets, and share it using multiple social media tools on our network which now reaches 4 million users!

With Tabsite’s new introductions like Group Deals, 2-stage voting and many other exciting features, we were managed to excite our Facebook fans and friends and grow our base.

We would like thank Tabsite for helping us grow our community and look forward to many new innovations from Mike and team!

Join our growing network of animal lovers at and participate in our fun activities, thanks to Tabsite!

Richard Wee
Marketing Director
Petopia – Centre for Holistic Pet Wellness

Find out more about Petopia here:

Web /

Facebook /

Blog /

Petopia utilized TabSite Photo Contests, Share Deal, and other Engagement promotion Apps as part of their marketing efforts to build their fan base and to reach friends of fans via the voting and sharing that are part of TabSite’s Facebook promotion apps.  Together these interactive tools enable businesses to build their Like count but more than that to reach friends of fans and boost engagement, both critical factors to Facebook Marketing success.

For more information on TabSite Engagement Apps for Facebook promotions, click below:





About Mike Gingerich

Mike Gingerich, President of Digital Hill & TabSite is a business blogger Marketer and Consultant. Part geek, part marketer, part strategist, total fitness and running junkie. Mike is an author and speaker, having presented at Social Media Week Lima, Social Media Camp (Canada) and more. Mike is a marketing, social media, and business startup enthusiast with 10+ years experience building apps, consulting, and training businesses with winning integrated strategies. Mike loves deploying tactics to increase awareness, sales, and maximize ROI in both B2B and B2C markets via digital media.