For this informative infographic on critical website homepage elements, our thanks go out to Hubspot.
Building a website that can convert and keep visitors interested is essential in today’s fast-paced world. These elements are necessary to get the most out of a site’s homepage.
Headlines Matter
To draw the most visitors a website needs to have catchy headlines that will both pique potential visitors’ interest, as well as rank well on search engines for certain keywords.
Engaging Content
Keeping people on a page involves giving them content that provides value to them, while at the same time keeping them interested and/or entertained. Quality content can also lead to a greater number of social media shares, further boosting a site’s reach.
Calls to Action
A call to action early in the content can give those immediately interested in what a site has to offer a way to convert quickly, while CTAs towards the end can convert traffic that might normally exit the page.