Category Archives: Facebook Apps

How to create Online Forms and Surveys with the Upgraded Form App

Your email list and data collected from potential customers online is gold! It’s a critical piece of growing your business.  Whether you are using a lead-capture form to offer a ebook and grow your email list, or whether you want registrations for a event, or simply a way to gather feedback and input, forms and […]

Facebook Remarketing Ads Can Work for your Page Apps

Facebook Ads, love ’em or hate ’em, they can really work! Facebook Ads are becoming more mainstream in use by smart marketers, and Facebook is making them simpler to setup and manage. Why do they work?  Because you can reach your ideal audience where they spend time… on Facebook and in the News Feed of […]

Growing Email Lists: How One Hotel Grew Their List with an App

Does it work?  Can running promotions serve to help your business grow a relevant email list? Here’s a success story from Holiday Inn Express & Suites, in South Florida! GOAL: This hotel had the goal of growing their community (Facebook fans) and creating a email mailing list of interested persons for future nurture marketing.  In […]

Facebook Contests ROI: How a Contest Helped an Insurance Firm

How a Facebook Contest for a non-sexy business (insurance) achieved great success! I’ve heard it many times before and in many variations but usually it goes something like this, “Our business doesn’t lend itself well to contests. We’re not sexy, we’re a service.” Well, here’s a case study on a business that could have said […]

How Non-profits can Grow their Email List with Facebook

Growing your email list is core to any nonprofit’s email marketing strategy (and for that matter, core to ANY BUSINESS’S marketing strategy.) The reason growing your email list is such a big deal is because of attrition. You see, email lists bleed out. People loose interest. Which means fresh blood needs to be added on a […]