Category Archives: Facebook Tips

4 Things to Do Before You Run a Facebook Ad

If you want to drive paid traffic to a blog post or landing page you should use Facebook ads because they are very affordable. As this chart clearly indicates it costs only $0.25 to reach a 1000 people, cheaper than any other paid advertising method. But to get the highest ROI for your investment you […]

Guide to Facebook Ads for Small Businesses [Infographic]

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Advertising on Facebook is a surefire way to connect with many people. But with such a wide reach, you need to fine-tune your ads to target the audience you want by answering these questions: What? What’s your marketing objective? When filling out the forms on Facebook, you can choose among awareness, consideration, and conversion. Who? […]

How to Integrate Facebook Ads with Lead Capture

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Landing pages don’t have a lot of content because they’re not meant to attract target audiences — they’re meant to convert them. You have to direct visitors to your landing page if you want to capture leads and make conversions. Waiting for the landing page to rank on search engines isn’t going to happen. Turn […]

How to Use Facebook Live Video to Drive Leads to Your Website

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Facebook wants you to take advantage of the benefits of making videos with Facebook Video. You have the choice of creating live videos or using pre-recorded videos. Factors To Consider When Making a Video Anyone can make a video. But, if you want a video that people want to watch, one that excites and interests […]