How often to post on Social Media [Infographic]

How-often-to-post-on-Social-Media-Infographic-700Businesses have to maintain an active social media presence, or else customers will choose their competitors when searching for services or products. However, it can be difficult for a business to determine how often to post on social media.

How Often Businesses Should Post on Facebook

How often a business posts on Facebook depends mainly on how many followers they have. When they have less than 10,000 followers, they should post a single post per day. When it exceeds more than one post, it gets approximately 60 percent fewer clicks per post. For companies with over 10,000 followers, they should post 1 to 2 times per day.

How Often to Post on Twitter

Businesses have to tweet enough to get noticed. To get the highest response rate, companies have to tweet 2 to 5 times per day.

How Often to Post on Instagram

Businesses should post 1 to 2 posts on Instagram per day. However, companies should publish only high-quality content that has value to the audience.

How Often to Post on LinkedIn

LinkedIn advises business owners on how often to post on their network. When businesses post 20 times per month, they can reach 60 percent of their audience.

Equipped with the above information, businesses have everything they need on the number of times they post each day on social media. Thanks to LouiseM.com for this helpful infographic.

how-often-post-social-media-infographic

About Mike Gingerich

Author: Mike Gingerich, President of Digital Hill & TabSite Marketer and Consultant. Part geek, part marketer, part strategist, total distance running junkie. Mike is an author and speaker, having presented at Social Media Week Lima, Social Media Camp (Canada) and more. He writes a tech column, podcasts, and shares about social media and business strategies at MikeGingerich.com. Mike is a marketing, social media, and business startup enthusiast with 10+ years experience building apps, consulting, and training businesses with winning integrated strategies. Mike loves deploying tactics to increase awareness, sales, and maximize ROI in both B2B and B2C markets via digital media.