[Infographic] How Millennials Digest Social Media and News on Smartphones

How Millennials Digest Social Media and News on Smartphones - 315

A few years ago, the main way to stay up to date with what was happening in the world was to watch the news or buy a newspaper. In today’s society, neither of these are the most common way that people find out the news.

Millennials Use their Smartphones

Millennials most popular source of news is the social media site Facebook. Of 20,000+ millennials, 69 percent use Facebook to browse local news. Following this, the next common sources are news sites  followed by news apps. Instagram and Twitter are also used as a source of news. Podcasts come in last as the least popular method. Only 13 percent of people use this method.

It is interesting to look at the demographics of people that use a particular source, as this can greatly vary. According to the survey, more women tend to use Facebook as a place to look at news, whereas  men seem to favor a news application. As millennials age, the more they use news apps. Instagram is used by much younger people than those between 25 and 30, the same applying to Twitter.

People want to know what they have missed while they were sleeping. The majority check social media or the news as soon as they wake up in the morning. Surprisingly it is almost twice as many men, than women, that check the news in the morning.

There are many different ways and reasons Millennials use their smartphones to check the news. They range in the method they use,  type of people use a particular method, and when they look at the news. The infographic shows all of this, as well as interesting facts and statistics.

Thanks to coupofy.com for letting us share this great graphic.

How Millennials Digest Social Media and News on Smartphone

About Mike Gingerich

Mike Gingerich, President of Digital Hill & TabSite is a business blogger Marketer and Consultant. Part geek, part marketer, part strategist, total fitness and running junkie. Mike is an author and speaker, having presented at Social Media Week Lima, Social Media Camp (Canada) and more. Mike is a marketing, social media, and business startup enthusiast with 10+ years experience building apps, consulting, and training businesses with winning integrated strategies. Mike loves deploying tactics to increase awareness, sales, and maximize ROI in both B2B and B2C markets via digital media.