Instagram has become one of the largest and most popular social media platforms on the Internet. An app dedicated service Instagram fills a unique niche in the social media world with its focus on pictures as opposed to words. While hashtags aren’t ignored the pictures truly are worth a million words. Their user base is growing and engaged with content sharing and uploading as the following Instagram stats show.
Instagram Stats
Active Users And Growth
One notable trend about Instagram is its continues growth in relation to its user base. Showing user growth year after year Instagram currently has over 1 billion active users as of June 2018. This continued growth means Instagram isn’t going away anytime soon and remains a popular platform for users to upload pictures, art, and short videos.
This user growth also follows people’s weekly habits as some of the most popular times to upload are from midday to the afternoon Wednesday through Friday.
A Visual Medium
While other social media focuses on words Instagram is dedicated to the visual. Pictures account for 91.07% of all Instagram posts and currently, 95 million photos are uploaded every day. Since its beginnings, Instagram has shared over 40 billion photos.
Videos aren’t to be overlooked as they may not be as common as photos they have a much higher engagement rate 38% higher than image postings.
Check out this infographic for more Instagram Stats! Thanks to Make A Video Hub for this informative infographic.