This past week Facebook announced a new redesign of its business pages.
We outlined the keys for Page Admins regarding the new layout. The big key question everyone was asking was, “Where are the tab apps?”
Speculation swirled and comments raged….”Did Facebook kill tabs?” Answer: NO!
Tabs are readily available in two locations in the new layout. Here’s a better view of the new location of Tab Apps….
They appear in the “More” drop down menu and also in the left side below “About” information. Yes, in the left menu they are 111×74 (same size) as before.
As has been the case for awhile now, the bulk of user time on Facebook is spent in the News Feed and users are accessing Facebook dominantly on mobile devices. This means that for a Page the key is sharing regular posts to the News Feed using the Smart URL to link to your tabs.
This helps in 2 ways:
1. Users are in the News Feed most so this is the best place to catch their attention
2. Using the Smart URL given when you create tab apps allows fans to to access the tab no matter what device they are on!
Have you gotten the new layout yet?
HI Mike,
I believe it will not be easy for all companies who make page tabs and page apps when the apps itself are not seen. Marketers would need more creative ways to showcase the app.
Amol, well, the tabs will be seen. https://tabsite.com/blog/wp-content/uploads/2014/03/tab-location-in-the-timeline-for-www_facebook_com_business-page.jpg Besides that, when 70+% of the interaction of people with Pages is in the News Feed, then this really does not have much impact. Posting to connect and share links to your tabs has been important for the past year. Thanks for stopping in and commenting!
Hi Mike,
Well understood, it would be an innovative task for people like us who develop facebook apps.
Amol Chawathe
Facebook App Developer
No update to my layout yet. I did notice that Lego go the update already. Like all updates, it will take a little getting use to but I think this is one of the better layouts.
Hi Mike – thanks for the post. I’ve been searching high and low to see where we can order these apps? Have you seen any way to move apps up into the first 1, or 3 positions for more prominence? So odd that they would simply ignore this…
I have no Page with the new layout yet so have not been able to test. If readers have insight, please post!
hello, how can i add custom tab image in new layout , Thank you .
Hey Rahul. You go to the “Settings” at top of your Facebook Page and then go to “Apps”. Find the app and Edit settings and there is the box with the “change” link.
Update! You can go to the “More” drop down and select Manage Tabs. Then this opens a box where you can drag to reorder your tab apps.
Of course in TabSite we offer a easy way in each app to change the 111×74 image while you are building your tab app!
thank you 🙂 … done 🙂
Excellent! Thanks much for noting it here. Glad they finally added that feature. I knew it would be coming eventually! 🙂 Cheers