Make Waves with Social Media Marketing – Power Tips for Power Marketing

This week is “beach theme” and I share with you five high value posts from across the web that I’ve compiled while riding waves at the beach!

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These posts from HubSpot, SocialMouths, Social Media Examiner, and more offer great value and insight for all Social Media marketers and have been hand-picked because of particular value they offer to our community.

Let’s dig in to the Top Recommended Value-Adding Posts:

1. HubSpot Ebook – Ride Epic Waves of Sales

HubSpot offers great content and resources for digital and social media marketers.  They recently release a great Ebook written by my friend Andrea Vahl on Facebook Ads.  

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Using Facebook Ads is an important consideration for any social marketer. Placing ads on Facebook provides one of the most targeted advertising opportunities available today. Facebook knows the demographics and interests of more than 1 billion people who are active online.

Learn how you can boost your Facebook marketing through smart advertising.      Access Ebook >

  

 

2. How to Ensure Facebook Contests Attract The Right Fish

www_socialmediaexaminer_com_how-to-ensure-your-facebook-contests-attract-genuine-fansThis is a GREAT resource post on top social media blog Social Media Examiner by my friend Emeric Ernoult about Facebook Contests.  Choosing the right type of prize to connect with your ideal target audience is important,  As well, using a app that allows you to monitor and validate entrants and users to ensure the fairness of the contest is a must.  Emeric dispels the myth that using a Facebook app that requires permissions lessens entries and votes.  (Yes, TabSite gives you IP tracking and validates users!)

Read the full post on Social Media Examiner >

3. Facebook Image Optimization, Because Photos Matter!

How will you share with friends and make them envy your beach time without photos?  Just like sharing photos of your trip, images matter to Facebook Marketers!

Images spark more engagement (likes, comments, shares) and this adds to the reach of your posts to friends of fans.  This infographic from PostRocket and blog post by SocialMouths outlines the 4 different types of images (photo posts, cover photos, profile pictures and link preview images) you should consider optimizing for use on Facebook and provides the exact dimensions in order to get best quality possible.

View the full post and share the infographic >>  


4. Tips on Monitoring Your Facebook Page while at the Beach

So you’re at the beach (or out of the office) and you want to keep current on responding to any posts and comments on your Facebook Page.  Can you do it on the go?  ABSOLUTELY!

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With meetings, events, vacations, and other out of office times, these tips can help you stay up-to-date on comments and reply back in a timely fashion.  Social Media requires attention and responses as part of a quality experience with your brand.  These services provide ways to monitor and respond!

Monitoring your Facebook Page >>

 5. #Hashtags turn the Tide on Facebook!

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Facebook announced recently that Hashtags are launching.  The roll-out has started and users on desktop and notebooks will see hashtags having a link when used in a post.

Hashtags turn topics and phrases into clickable links in posts on your personal timeline or your Page, and help people find posts about topics they’re interested in.

Details on #Hashtags for Facebook >>

Hope these resources help you!  Any of them of particular value?  Let us know below!

 

OTHER RESOURCES:

- WebSite ReSizer App for Fan Pages – No more messy iframes of your web page in a Facebook Tab!  Make it fit and look great.

- Running a Successful Facebook Photo Contest – Free Webinar June 28 with Mike

- NEW! Ebook on Running a Facebook Sweepstakes
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About Mike Gingerich

Author: Mike Gingerich, TabSite Co-Founder. Facebook and Social Marketer. Part geek, part marketer, total social media junkie. Mike is a writer and speaker, having presented at Social Media Week Lima, Social Media Camp (Canada) and more. He is a regular contributor to Social Media Examiner and Business2Community. Mike is a marketing, social media, and internet enthusiast with 10+ years experience building apps, consulting, and training businesses with winning integrated web and Social Media Strategies. Mike loves deploying tactics to increase awareness, sales, and maximize ROI in both B2B and B2C markets via digital media.