Tag Archives: facebook webinar

How to Use Facebook Hashtags to Increase Facebook Contest Results

Facebook Hashtag Contest Promotion Communication Facebook recently announced the incorporation of hashtags into their platform.

What is a hashtag?

Hashtags turn topics and phrases into clickable links. They can be used on your personal timeline, Facebook page, photos on Facebook and the list goes on. Facebook hashtags make it easy for users to easily follow conversations and even find topics or products they are interested in.

Check out this post which provides a good summary of the new Facebook hashtag feature and capabilities, “Hashtags on Facebook Arrive.

As marketers are starting to dig into the opportunities for using hashtags on Facebook to increase their marketing results one way that must not be overlooked is the ability to use Facebook hashtags for contests and promotions.

How to Use Facebook Hashtags in Contests and Promotions

1. Select a hashtag to represent your contest, promotion and/or brand. Make it simple and easy to remember.

2. Include the hashtag as part of the foundational communication for the contest or promotion. Include it in all communication such as email, tweets, Facebook posts, Facebook images and photos, Pinterest posts, and blog posts when announcing and inviting people to participate in the contest or promotion.

3. Give participants clear instructions on how to use and include hashtags as they participate in the contest and as they share with their friends and colleagues.

4. Monitor the hashtag on Facebook, Twitter, Pinterest, Instagram and other platforms as appropriate. Watch for conversations to engage, answer questions.

5. Leverage the hashtag in your metrics to measure the overall success of the campaign.  Facebook has not launched integrated hashtag measurement features for this yet. Efforts currently will need to be manual and leverage available tools, manual monitoring and tracking of conversations etc.

As with anything you do with social media and Facebook marketing, hashtags should not be used as a stand-alone strategy or tactic. Integrate hashtags into your marketing. Align them with key marketing initiatives, campaigns, and promotions. Take the time needed to learn and understand how they can help you achieve your goals and objectives, not just randomly throw them into your contest.

Check out our recent Facebook webinar for details on how to use hashtags in Facebook Promotions and Contests and much more. “How to Run a Successful Facebook Photo Contest.”


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How to Run a Successful Sweepstakes on Facebook

604-8330G4A6848psJoin TabSite co-founder Mike Gingerich for a in-depth look at the new TabSite Sweepstakes PLUS app on Thursday, May 30.

The webinar “How to Run a Successful Sweepstakes on Facebook” will dive into the details so that Page Managers can maximize this new tool!

1:30 p.m. EDT, Thursday, May 30

Sign-up Now

Why Sweepstakes PLUS?

Sweepstakes Plus by TabSiteBecause it’s all about Engagement!

The more your Facebook community engages, the more opportunity your business has to reach them and their friends.

Sweepstakes Plus is a powerful promotion app that is viral by nature.

The viral power is that a fan that enters gets a additional entry for sharing the sweepstakes with a friend via the Friend Share tool and a further entry if the friend clicks the link and comes to the tab!  That’s 3x the entries for that one fan that entered!

Sweepstakes Plus by TabSite

This Facebook Marketing webinar will empower Facebook Page Managers to maximize your use of this Sweepstakes app for your Facebook Page.

Register Now.  Come away with knowledge on:

  • Setup of the App for Facebool
  • Best practices for Getting the Word Out
  • Tips for viewing the entries per user
  • How to maximize communication about the promotion before, during, and after

Included will be a Question and Answer time for any of your Facebook Marketing questions!


WHEN:  Thursday, May 30, 2013
TIME:     1:30 p.m. EDT (New York) / 10:30 a.m. PT / 6:30 p.m. London
COST:    Free online webinar event
REGISTER: Sign-up Now

The webinar will be 1 hour in length and will include approximately 35 minutes of input from Mike followed by a live Question & Answer time to answer attendee questions.

BONUS: 1 attendee will be randomly chosen to win a Free for Life TabSite Gold Plan, a $150/year value.



Can’t attend the webinar live?  Register and you’ll be on the list to get a email with video replay link. Need resources now?

Use Facebook Apps to Boost Page Engagement

How to Post your Promotion and Contest to Facebook News Feed – Best Practices

5 Keys for Facebook Page Contests and Promotions

How to Boost your Facebook Page Marketing

Taking your Facebook Page to the Next Level…

TabSite - Boost your Social Marketing

TabSite – Boost your Social Marketing

How can you create interest, draw visitors to your Page, add fans, and increase engagement on your Page?  All this and more covered!

TabSite hosted an informative Facebook webinar that empowered Facebook Page Admins to maximize their organization’s Facebook marketing.


Included in the webinar were action points for:

  • Types of Facebook Promotions companies can run on their Facebook Page
  • How a Promotion can build activity and engagement on a Page
  • Tools and research-based tips for Posting on Facebook
  • Methods to give mobile users access to your promotions
  • Best Practices for your Page and Promo

Ready to dive into running a contest or promotion on your Facebook Page to boost engagement, reach, and activity? Needing guidance on how, when, and what to post?  This webinar video has you covered!  Click to access:


The webinar was just over 1 hour in length and included a live Question & Answer time to answer attendee questions.  Presenters were TabSite co-founders Troy Rumfelt and Mike Gingerich


Webinar Slides:


Other Useful Resources:

Use Facebook Apps to Boost Page Engagement

6 Resources for Facebook Marketing

How to Post your Promotion and Contest to Facebook News Feed – Best Practices

5 Keys for Facebook Page Contests and Promotions

Your Facebook Page is Blah! 5 Cures for the Facebook Page Blues