Social marketing success hinges on engagement. Take a few easy steps to boost social media engagement.
Following and posting about trends (current events, holidays, seasons) is a powerful and easy way to boost engagement. Throw in a trending hashtag into a post to get more eyes on it. If a hashtag or trend doesn’t fit with the brand, don’t attempt to force it.
Ask followers directly to like and share. Including a simple “Share this” or “Retweet this” will encourage people to share content.
Increase engagement by being proactive and reciprocate the support you are given. Start conversations by shouting out the people and entities related to the brand such as fans and other sellers. Thank followers. Let them know that their support matters.
Putting these tips to work will help improve engagement on social media channels.
A big thank you to around.io for this great infographic!