Tag Archives: lead generation

Use LinkedIn to Increase Lead Generation Traffic to your Website

Use LinkedIn to Increase Lead Generation Traffic to your Website
Some social media sites are better than others for garnering the traffic you want to attract. If your focus is on B2B, you’re likely to find that LinkedIn, the world’s biggest professional networking site will bring your website targeted traffic. With its 467 million users, LinkedIn drives more hits to corporate websites than any other social media platform. Here are some tips to maximize LinkedIn’s potential: Complete Your Profile Your profile is a visual presentation of your business, Read more [...]

Seven Vital Components of Lead Generation [Infographic]

The Seven Vital Components of Lead Generation - 315(1)
Lead generation is the most important action our website should be doing for us. Thanks to our friends over at MarketingProfs for this great infographic on the seven vital Components of Lead Generation. Do you work hard to generate quality leads and turn prospects into paying clients? Here are some helpful tips to convert more leads to sales. Components of Lead Generation Resolve to find quality sources:  Do the businesses on the targeted list have a need that the company can provide a Read more [...]

How to Run an Effective Facebook Sweepstakes

How to Run an Effective Facebook Sweepstakes - 315
Many smart small business owners have boarded the social media marketing train, and with Facebook having more than 1.6 billion users, there is no reason not to. One of the best ways to use social media, specifically Facebook, to reach your target audience is to run a Facebook sweepstakes. However, before you jump into this, there are a few tips, tricks, and yes, even rules, that you must follow: The Legalities of Facebook Sweepstakes Now, before you open your business Facebook page and throw Read more [...]

5 Most Effective Online Lead Generation Strategies [Infographic]

5 Most Effective Online Lead Generation Strategies -315
Generating leads online usually, means going through several different avenues to get the customer contact information a marketer needs. These are the five most effective online lead generation strategies. Search Engine Optimization Creating quality content and building a good network of backlinks should help bring in potential customers through high positions on search engine ranking pages. Social Media Utilizing Facebook, Twitter, and Pinterest can help drive traffic to a website, thus can Read more [...]

Who is the Typical LinkedIn User in 2014?

portrait of a linkedin user
Wondering if the people and businesses that need your products and services are on LinkedIn? Here is a great breakdown of the demographics of its users. If your business demographics overlap any of these demographics, then LinkedIn may be the social network for you. Groups are, in my opinion, are where the gold is. 33% of LinkedIn users are in anywhere from 1 to 9 groups with 23% of users in up to 19 groups. A whooping 75% of users like that they can see who is looking at their profile. Read more [...]