Tag Archives: social media marketing infographic

Astonishing TikTok Statistics and Figures you Need to Know [Infographic]

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tiktok-statistics-and-figures-you-need-to-know--infographic-700TikTok has spread to over 150 countries amassing over a billion users. For brands targeting an audience between the ages of 13 to 30 years, then TikTok could be an ideal platform. Some astonishing TikTok statistics include the following:

Top 5 most popular free app

TikTok has been downloaded more than 2 billion times worldwide. In the 1st quarter of 2020, the app had been downloaded 315 million times, which is the best quarter by any mobile app.

Available in 154 countries

TikTok is currently available in more than 150 countries. According to Apptrace, TikTok is available in 141 countries as TikTok – Make Your Day, however, 13 other countries show TikTok- Global video Community, thus bringing the total number of countries to 154. The app ranks as the number one app in 25 of these countries.

800 million active users worldwide

Since 2018, TikTok has grown rapidly in popularity increasing its active user base to more than 800 million users.

39 languages

With its spread across the globe, TikTok has officially been made available in 39 languages. It is possible for users to change to their desired language whenever they feel like it.

With the ever-increasing popularity of TikTok, which is now spreading to all ages, it will be ideal for one to market his/her product using the app. Check out the infographic below to learn more about how producers can showcase their brands on TikTok.

 

[Infographic] Why You Should Build a Digital Community

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infographic-why-you-should-build-a-digital-community-1

The internet is increasingly playing a big role in the buyer decision process. So it makes sense that businesses — especially small- and- medium-sized enterprises (SMEs) — build a digital community on social media. A smart way to reach their target audience.

Emails and websites are still great marketing tools, but social media is now the top driver for relationship building and brand engagement. In fact, it’s effective twice as much as emails and four times as much as websites.

But aside from that, there are other compelling reasons why building digital communities are necessary, such as:

Brand awareness

With more and more people going online, you can increase awareness for the presence of your brands as well as the needs your businesses can address. It’s a great way to seek out potential customers and stay in touch with existing ones.

Learning opportunity

Making people engage with your brand takes much more than in-your-face marketing. You should offer them something they’ll want, such as a platform where they can communicate with other people who have the same interest in your brand and the niche it’s in.

You can find the rest in Digital Community: Why It Is Important For Small Businesses?, an infographic provided by the team behind DesignMantic. In light of the COVID19 pandemic, connecting with customers online is a more important endeavor than ever before.

https://visual.ly/community/Infographics/social-media/digital-community-why-it-important-small-businesses

How To Use Social Media To Market Your Event [Infographic]

Infographic how to use social media to market your event.

Infographic how to use social media to market your event.

An increasing proportion of marketers are turning to social media to advance their event marketing campaigns. Among other things, social media gives you a vast audience. Facebook, for instance, currently boasts at least 1.5 billion daily users, with the likes of Instagram and Twitter, also very popular among digital consumers. This gives marketers an incredible platform for event marketing using social media.

The question, however, is how to execute a successful event marketing campaign on social media. Everyone can post event updates on Facebook, Instagram, and Snapchat. However, how do you cut through the noise, get the necessary attention, and convince as many people as possible to attend your event?

Market Your Event Using Social Media

We recommend that you consider the TotalEvent Resources guide. The guide outlines all the critical steps you must follow.  For instance, from planning to ticket sales drives and even ways to utilize the various social networks for maximum exposure.

In the planning phase, for instance, you need personas to help identify your target audience. Creating personas will allow you to run a focused campaign. Your messages will target a specific audience. Rather than attempt to win over every social media user. More importantly, the messages will be targeted to particular social media networks.

Check out the rest of the guide from TotalEvent Resources to learn how to use social media to market your event.

Social Media Content Calendar [Infographic]

Social Media Content Calendar Infographic

Social Media Content Calendar Infographic

Given the ever-increasing flow of new ideas, content, and news, it may be easy to be caught up in the daily management of various social media accounts. Coming up with a social media content calendar may seem like a big task at first. However, it proves to be valuable for time in the future.

Some of the benefits of creating a social media content calendar include:

  • They help one to have a consistent posting schedule. Reducing the worry and stress of figuring out what to post next.
  • By planning social media posts ahead of time, it means that one is able to countercheck her posts before publishing them. Editing texts, vetting content, and fact-checking information become easier when one has a social media content calendar.
  • They give one an overview of the kind of content that needs to get published, what’s upcoming, and the strategy that leads to the content being published at a specific date and time.
  • They allow one to strategically observe some of the global moments that are relevant to his brand’s audience.
  • Whenever there are other marketing works that need to be done, knowing that there’s a schedule for posting social media content frees up ample time and energy for other tasks.

The above benefits will provide peace of mind. And help capture more potential clients as one’s social media content become more relevant to a wider audience. Thanks to our friends at Mobile Monkey for this helpful infographic.

Social Media Content Calendar Infographic

Ultimate Cheat Sheet for LinkedIn Ad Types

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ultimate-cheatsheet-for-LinkedIn-Ad-Types

With more than 610 million registered users and over 303 million active monthly users, LinkedIn is the largest professional networking platform globally. It is also in the top five for the most popular networking sites (including social networks). At least 40% of the monthly users log into their accounts once a day. If you are looking to reach a professional audience, LinkedIn advertising might be the right solution for your business. This cheat sheet for LinkedIn Ad types can help you with marketing on LinkedIn.

These stats make LinkedIn a formidable marketing platform for shrewd businesses. Better still, about 21% of all professionals, 57% of companies, and up to 92% of Fortune 500 companies have a presence on the network. It means, especially for B2Bs, that your next customer could be on LinkedIn.

Get Through the Door with Targeted Ad Types

If you’re wondering where to begin your LinkedIn marketing campaign, the platform’s ads would be a great place. At least 26% of social media marketers use LinkedIn Ads, 58% of whom say that the ads deliver much better value compared to other social media ads.

But, you must use the right ad types!

Cheat Sheet for LinkedIn Ad Types

Fortunately, TechWyse has created a detailed infographic guide on LinkedIn Ad types to help you get started with your campaign. Among others, the guide looks at and discusses best practices for;

  • LinkedIn Sponsored Ads
  • LinkedIn Sponsored InMail Ads
  • LinkedIn Dynamic Ads
  • LinkedIn Text Ads

Check out this cheat sheet for LinkedIn Ad types to learn creative ways to generate more traffic, leads, and customers from your LinkedIn marketing campaign.