Wondering if your content is being read? By using storytelling in your articles, you can boost the readability of your content.
But how do you draw people into your articles? Visuals!
Visual content allows people to quickly look over an article and decide if it’s worth their limited time to read it. Visuals are processed 60,000 times faster than text. Content with visuals get 94% more total views. According to HubSpot’s social-media scientist Dan Zarrella, tweets with images are 94% more likely to be retweeted than text tweets. 65% of people are visual learners.
Did you know that it’s 50% easier to get a video on the first page of Google than a blog article or website? 90% of shoppers find videos helpful in making purchasing choices.
Infographics can improve website traffic by 12%! Over the past 3 years, searches for infographics have increased 25%.
Infographics courtesy of FastCompany