Why is Web Design Important? 6 Benefits of Good Website Design

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Professional web design may seem expensive or even unnecessary when you consider the advent of DIY web builders that let anyone create a basic website with zero coding knowledge. But is it? Many small businesses and other DIYers have found out the opposite after painful experiences. Here’s how good website design can benefit your business.

Indeed, most small businesses that start with DIY site builders give up midway to seek the help of professional designers.

Red Web Design enumerates six perks of professional web design that will change your mind if you’re still on the fence.

A professional website sets the first impression

According to CXL, it takes just 50 milliseconds for visitors to form an opinion of your site, meaning you have about 0.05 seconds to impress your visitors. Now, think about it again. Can you impress your visitors so quickly with a DIY website? It’s impossible. You can only do so with a professional website.

Professional web design aids SEO

Many people think that SEO is only about writing beautiful content and publishing fresh posts regularly. Not even close. Although content quality is critical to favorable ranking, you also need to score highly in technical aspects of SEO, many of which have to do with the quality of web design, to consistently rank highly.

Check out the rest of the Red Website Design post to learn other benefits of professional web design so you can make an informed decision.

About Mike Gingerich

Mike Gingerich, President of Digital Hill & TabSite is a business blogger Marketer and Consultant. Part geek, part marketer, part strategist, total fitness and running junkie. Mike is an author and speaker, having presented at Social Media Week Lima, Social Media Camp (Canada) and more. Mike is a marketing, social media, and business startup enthusiast with 10+ years experience building apps, consulting, and training businesses with winning integrated strategies. Mike loves deploying tactics to increase awareness, sales, and maximize ROI in both B2B and B2C markets via digital media.