Category Archives: Holiday Marketing

The Business of Mother’s Day [Infographic]

[Infographic] The Business of Mother’s Day
On Mother’s Day, people are more than willing to spend on gifts to show their love not only for their own mothers, but also the other mothers they know like stepmoms, wives, sisters, aunts, etc. Thus, businesses shouldn't let Mother's Day pass by without a plan. It's not only a great day to honor mothers, but also a great day for boosting sales. The numbers already speak for themselves: Spending for gifts peaked at $21.2B in 2015, a giant leap from $11.5B in 2005. Online consumers spend Read more [...]

Facebook: The Place for PDA on Valentine’s Day

Valentine's Day is a major social event for everyone, couples, singles, pets. The idea is that there's more to love than just the romantic love. Digital marketers stand to gain a lot by capitalizing on this upcoming celebration. Facebook is the place for public PDA on Valentine's Day and here's a great infographic from that proves it. According to Facebook IQ, people declare love for family, friends, pets, and even themselves on Valentine's Day. Most of the time, this show Read more [...]

Marketing For The Holiday Season

20% of retailers' yearly profits occur between November and December, making the holiday season an important time to ensure your marketing is reaching the right audience. As early as Thanksgiving, you should have your Christmas promotions ready to go to capitalize on the over 3 trillion dollar consumer spend. Tips to effective holiday marketing include: Know your audience, and cater to returning customers, not bargain hunters. Dress your website for the holiday season by using effective Read more [...]

Holiday Marketing Ebook

Ah, the smell of the holidays! The hustle and bustle of gatherings and money being spent on loved ones, and overwhelming joy for business owners knowing that, with the influx of holiday sales, their doors will be open for another year. How do you go about planning your online marketing for the holiday season? There are 3 key components you need to consider: 1. Your website offers and on-site marketing 2. Your email marketing 3. Your social media marketing Download this ebook, Read more [...]

Best Practices for Holiday Facebook Marketing Campaigns

Best Practices for Holiday Facebook Marketing Campaigns
Are you starting to plan your holiday marketing on Facebook? It's important to focus your marketing campaign on grabbing and holding your audience's attention. Whichever holiday is at hand, it will be on the consumer’s minds in the weeks preceding it, so it’s important to incorporate what’s trending and capitalize on the holiday for sales opportunities. Adjusting your Facebook campaign for the holidays is pretty straightforward. We’ll dive into that in this post but essentially, Read more [...]

Facebook Contests for Holiday Sales: New eBook Available

The holiday season is here! There's still time to plan and carryout engaging Facebook Contests for Holiday Sales growth! With over 1.2 billion users, Facebook is a great place to reach consumers and build holiday buzz! In this ebook, you'll discover how to run engaging Facebook Timeline contests in the News Feed that can be used to offer coupons, discounts, and to drive traffic to your store! The ebook includes 9 specific ready-for-you holiday themed Facebook Timeline contest posts Read more [...]

Holiday Facebook Marketing: 6 Tips to Success with Apps

The holiday shopping season is here and it's time to plan! Facebook apps for contests and deals can be a great way to generate buzz, increase sales, and drive more traffic to your store during the holiday season.  The big mistake to avoid is the "if you build it, they will come" sinkhole that so many fall into. The promotion app, whether a photo contest, sweepstakes, coupon deal offer, or whatever, is only really about 1/3 of the full campaign needed to have a successful marketing event!  Read more [...]

Valentine’s Day Facebook Tips for Businesses

Valentine's Day is coming soon.  Are you ready?   Valentine's is an important holiday for business!   $18 Billion in sales happens, second only to Christmas (Nat. Retail Federation) Average amount spent per person for Valentine's Gifts is over $131 (Forbes) Restaurants can feast!  Overall, 38% say they plan to go out for dinner on Valentine’s Day. For those who are married, that number jumps to 45%. (Forbes) Consider also... 50% of Valentine gifts are purchased Read more [...]

Run Contests and Promotions to Grow Holiday Sales [webinar]

There's still time! Yes, you can boost your holiday sales with contests and promotions! Questions about Contests? Are you wanting to quickly understand how contests and promotions can work to help you drive sales? Not sure about the type of contest you should run on your Facebook Page? Interested in running a contest or promotion but not sure what it all involves? Then this is the webinar for you!   Full details and Registration access >> Join TabSite co-founder Mike Gingerich Read more [...]

Grow Holiday Sales and Buzz with Facebook Promotion Apps

Consumers are increasingly making a jump on their holiday shopping.  Now is the time to implement a plan that reaches and engages consumers before they’ve made decisions about their gift purchases! Santa's helpers, aka savvy online shoppers, are soon getting started with their holiday shopping!  You can reach them best where they spend time....Facebook! Businesses of all sizes have the potential to drive social traffic, increase fan participation and boost sales using well planned Read more [...]