Segmented leads allow you to focus on the potential customers that are most likely to buy your products or services. Facebook has the tools to use demographic targeting in your posts. Here’s how to use Facebook’s powerful audience targeting features.
If you want to drive paid traffic to a blog post or landing page you should use Facebook ads because they are very affordable. As this chart clearly indicates it costs only $0.25 to reach a 1000 people, cheaper than any other paid advertising method. But to get the highest ROI for your investment you […]
Advertising on Facebook is a surefire way to connect with many people. But with such a wide reach, you need to fine-tune your ads to target the audience you want by answering these questions: What? What’s your marketing objective? When filling out the forms on Facebook, you can choose among awareness, consideration, and conversion. Who? […]