Jon Loomer has created a standout guide of image sizes in use on Facebook that every marketing person needs!
[Update: This has been updated to reflect the new Page design and Timeline changes of spring 2014. Update and current as of April 8, 2014]
This is simply the best resource we’ve seen compiled on Facebook’s dimensions and you need to bookmark it! It give you the Facebook display size and recommended upload size.
Jon is doing great things training Facebook marketers on Facebook’s Power Editor for Ads setup (very important in 2014) and also Facebook Insights (the stats you need to know).
Bonus resource: I was privileged to host Jon on my podcast for a Facebook Insights, marketing, and Graph Search discussion that you can listen and learn from here: MikeGingerich.com/jon-loomer.
Mike – do you know if Jon’s great resource has been updated to reflect optimal image dimension changes once FB’s new newsfeed layout is rolled out to all? Thanks.
It is current as those image sizes are not changing. They were updated a few months ago and this reflects the sizes.
Thanks, Mike. I’m curious because on some of the pages I manage who’ve gotten the new layout, the link/paste photo sizes aren’t filling the full space anymore. I hope the old image sizes work, but I won’t be surprised if that changes — eventually. Always something. 😉
This has been updated now and is accurate with Facebook changes current as of April 8, 2014!
You should always provide the sizes and ratio, because a 4:3 photo at 1200×900 will look much nicer when opened than a 540×540 photo. Can’t stress this enough, but still you get a lot of mistakes regarding sizes and quality. BTW, PNG ir really nice, and even nicer when it’s save compressed thus the default Facebook compression doesn’t affect it as much. Very useful for cover photos.
It’s all about the ratio. Hope that this helps!