“Doable Digital Marketing”.  That’s my mantra for 2014.

We are all busy, but we can do small and quick things that make a big difference.  Plus, the fact is, your customers and potential customers are busy too, so don’t overwhelm them with too much to read, too much to scan through.  Keep it short and simple!  That’s what I’m going to do:

3 Facebook Page Tips You Should Not Ignore:

1. Leverage your Website on Facebook Tabs

You have spent hundreds, if not $1,000’s on your website and you have some great tools.  Maybe you have Landing Pages for a eBook that builds your email list, or you have a shopping cart with products, or you have a reservation pages, etc.  Take that page and add it to your Facebook Page on a tab, then create some posts that link to the tab to drive awareness.  The Website ReSizer App, makes any web page fit nicely!

How to Embed a Website Page on a Tab in 10 minutes or less >>

2. Use the Smart URL for Tabs so Mobile Users Have Access:

Perhaps you already have tabs in use on your Facebook Page.  The key is making sure you use the Smart URL that we provide EVERYWHERE you share and post  so that all users, including the massive number of Facebook Mobile users, can access the tab.

Why? Facebook does not allow mobile users access to tab apps!  Not sure why, but they don’t yet. Tabs are not in the Facebook mobile app and if a mobile user clicks a URL like: https://www.facebook.com/flightcentreRSA?sk=app_207617582769849 on a mobile device, they get this kind of failure message:

So, in TabSite, any time you save or publish a tab, we tell you to “Get Smart URL”.  We’re serious, use it!  Over 65% of Facebook users are accessing it via a mobile device!  It’s “Smart” so if you post in the news feed or use that Smart URL anywhere, we can detect if they are on a mobile device, tablet, or PC and show them a version that works for them!

Read more about the Smart URL >>

3. Get All Notifications of Comments on Your Facebook Page

Why?  You need to know when someone comments on your page!  This is simple but the fact is that many brands are not responding to comments or posts on their page.

This is social media 101: Go to your page, respond to comments and be helpful!  Yes, you are busy, but that’s why we are setting up notifications so you can be alerted!  Be alerted, then take time to go and respond.  Respond in a timely manner as much as possible!  View all steps >

Keeping it simple, making it “doable”!

What’s your Next Doable Step?

Select one of these and DO IT within 24 hours!