Generate Leads with Waftio

Generate Leads with Waftio

Are you generating and capturing leads on your website? If not, your sales funnel is broken.

Generating and capturing leads are two of the most important parts of a sales funnel. Without leads, it’s difficult for any business to make money or be sustainable. You can nurture the leads you capture to become paying customers and brand advocates.

From your website, you can get insightful information about your visitors. This information can help you reach them with more relevant content and offers. You need a way to capture website leads and put them in your marketing funnel.

One of the ways you can capture leads on your website is by using Waftio.

Capturing Leads with Waftio

Waftio is lead capturing software that makes it easy to get precise information about website visitors consuming your content. The software allows you to capture leads in a non-repelling manner and segment them based on various characteristics. By using Waftio, you can engage your visitors when they are on your website and learn more about them.

Waftio has a set of apps you can use to carry out surveys, ask for email or other details and even set up a sweepstake for your visitors. The software is easy to set up and get started with.

Waftio has four different apps that you can deploy on your website:

Landing Page  example
Web Page Embed example
Pop-up Box Example on trekwood.com example
Widget Pop-up in bottom right of site example

Landing Page

landing page

If you want website visitors to fully focus on a single message, you need a landing page. On the landing page, you can eliminate distractions and speak to the reader to encourage them to sign up for your email newsletter or other offers.

Waftio enables you to add text and images on your landing page, create a custom URL for your business and add forms with ease.

Web Page Embed

web page embed

This app allows you to put a form at any place on your website page or post. You can put the form at the start, middle or end of your page with a simple code. When visitors submit their information, they can be redirected to download a file, receive a thank you message, be redirected to another page and so on.

Form embeds can be used for purposes like webinar registration, newsletter signups, event registration, surveys, among others.

The Pop-Up Box

trekwood newsletter

 

 

Utilizing the Pop Up box is a more direct way of capturing leads. When launched, the box shadows out the rest of the webpage making visitors to focus on its message.

You can customize the Pop Up Box to deploy immediately or a few seconds after a visitor lands on your site. You can also customize it not to show to the same user for a number of days to reduce bounce rates. The leads captured through the popup box can be transferred to Aweber, InfusionSoft, Sendy, GoToWebinar and Mailchimp.

The Pop-Up Widget

popup widget

This app makes it easy to capture the attention of your website visitors regardless of the pages they may be reading. You can add the widget to appear on specific pages or across the whole website.

The widget pops up from the lower right corner of the website and is great for informing users of related offers or content to what they are reading. You can set the widget to pop up automatically or a few seconds after page load.

Waftio is a must-have lead capturing software that will help improve your sales. You can try the software at $19.99 per month for a single domain.

About Mike Gingerich

Author: Mike Gingerich, President of Digital Hill & TabSite Marketer and Consultant. Part geek, part marketer, part strategist, total distance running junkie. Mike is an author and speaker, having presented at Social Media Week Lima, Social Media Camp (Canada) and more. He writes a tech column, podcasts, and shares about social media and business strategies at MikeGingerich.com. Mike is a marketing, social media, and business startup enthusiast with 10+ years experience building apps, consulting, and training businesses with winning integrated strategies. Mike loves deploying tactics to increase awareness, sales, and maximize ROI in both B2B and B2C markets via digital media.