How to Promote Your Online Shop: 16 Ecommerce Website Marketing Tips

How to Promote Your Online Shop 16 Ecommerce Website Marketing Tips-700

Most parts of the world are finally returning to normalcy after a grueling battle with the Covid-19 pandemic. This gives small and medium-sized businesses an opportunity to fast-track growth and claim places at the top of the food chain in their respective niches. Digital marketing is one of the best tools to help you accelerate growth. Let’s look at tips to promote your online shop.

Through well-thought digital marketing practices, you can reach more consumers, break into new markets, and delight existing customers to boost loyalty and increase customer lifetime value (LTV). Internet marketing also makes it easier to build strong relationships with your fans and customers.

Red Website Design shares 16 essential tips to promote your online shop today. The sixteen include;

Grow your email list

About 3.8 billion people use email. More importantly, 49% of these users prefer to receive marketing offers via email rather than text, social media, etc.

Create how-to videos

Video marketing is the most trending topic in digital marketing today, and among all types of video, how-to videos offer the best way to capture and educate your audience.

Work with influencers

Influencer marketing returns $5.2 for every $1 spent, according to Single Grain.

Check out the Red Website Design post to find out 13 other ways to promote your online shop. The infographic also offers a few ideas on how to implement each tip.

About Mike Gingerich

Author: Mike Gingerich, President of Digital Hill & TabSite Marketer and Consultant. Part geek, part marketer, part strategist, total distance running junkie. Mike is an author and speaker, having presented at Social Media Week Lima, Social Media Camp (Canada) and more. He writes a tech column, podcasts, and shares about social media and business strategies at MikeGingerich.com. Mike is a marketing, social media, and business startup enthusiast with 10+ years experience building apps, consulting, and training businesses with winning integrated strategies. Mike loves deploying tactics to increase awareness, sales, and maximize ROI in both B2B and B2C markets via digital media.