How to Use Google to Showcase Your Ecommerce Products for Free

Use Google to Showcase Your Ecommerce Products.

You can now add products to Google Merchant Center for free to get in front of millions of shoppers across Shopping Tab, Google Search, and Images, among other Google platforms. If you’re wondering how to use Google to showcase your Ecommerce products, use this simple infographic to get you started.

How to Setup a Google Merchant Account in 9 Steps

The guide assumes you have a Google account. If you don’t, go to to create one.

Once you have an account, the Google Merchant Center lets you manage how your products appear so you can reach your target customers with ease.

Follow the steps below;

  1. Go to Click Get Started and follow the prompts to the end. You’ll need to provide useful information, such as whether you sell products online and the platforms across Merchant Center where you’d like your products to appear.
  2. Provide business-specific information: In this section, you need to provide Google with critical information about your business, including business name, website name, and store name. You also need to provide the business address.
  3. Tell Google the other e-commerce tools you use.
  4. Continue the setup on Shopify (for Shopify users).
  5. Continue setup on Merchant Center (for non-Shopify users).

Check out the Red Website Design blog for the full guide. It’s complete with images and pro tips for maximum value.

About Mike Gingerich

Mike Gingerich, President of Digital Hill & TabSite is a business blogger Marketer and Consultant. Part geek, part marketer, part strategist, total fitness and running junkie. Mike is an author and speaker, having presented at Social Media Week Lima, Social Media Camp (Canada) and more. Mike is a marketing, social media, and business startup enthusiast with 10+ years experience building apps, consulting, and training businesses with winning integrated strategies. Mike loves deploying tactics to increase awareness, sales, and maximize ROI in both B2B and B2C markets via digital media.