Strategies for Success: Content Creation


Thanks to our friends at for this infographic on Content Creation.

Content creation offers an excellent way to increase inbound traffic. Improve your results with these content creation strategies.

Improve Written Content

  • Keep content short
  • Create emotional connections
  • Use subheads and bullet points

Add Videos and Images

Posts including videos increase inbound links. Add videos to your written posts to improve website traffic. Images also improve article views.

Focus on Popular Content

The most popular types of content include:

  • Infographics
  • Whitepapers
  • List articles
  • Interviews
  • Opinion pieces

Leverage Social Media

When posting content on social media, remember:

  • Keep URLs short
  • Post regularly
  • Engage with followers
  • Keep content interesting

content creation strategies

About Mike Gingerich

Mike Gingerich, President of Digital Hill & TabSite is a business blogger Marketer and Consultant. Part geek, part marketer, part strategist, total fitness and running junkie. Mike is an author and speaker, having presented at Social Media Week Lima, Social Media Camp (Canada) and more. Mike is a marketing, social media, and business startup enthusiast with 10+ years experience building apps, consulting, and training businesses with winning integrated strategies. Mike loves deploying tactics to increase awareness, sales, and maximize ROI in both B2B and B2C markets via digital media.