This collection of digital tools is amazing, but what makes it even better is that they are all free! Everything you need to put your startup on the map!
SEO Keyword Research
Everyone knows about Google Keyword Planner in Google Ads, but have you heard about WordTracker? Give it your keyword phrase, and it will suggest more, similar keywords.
Site Checkup and Analysis
HubSpot does a great job with their Marketing.Grader.com. It’s fun to see what kind of grade they come up with for your website, and it can help you get on the path to being found. If you want to test out this interesting tool, getting discounted HubSpot pricing will help you start with this tool while saving some money.
SEO Keyword Density
This is a little know secret to writing great posts … keyword density. Just enough so Google can find you easy, but not so many that you turn off readers. It’s a delicate balance. It looks like KeywordDensity.com is gone. 🙁
Google rewards those with unique content and punishes those with duplicate content. So before I post anything on my blog, I check it for duplicate content. SmallSEOTools.com Even when you write a blog from scratch, you’ll usually have anywhere from 5% to 12% duplicate content. We just have a tendency to use phrases and colloquialisms that are used be frequently. Take, for instance, the phrase “DIY project” it’s duplicate content from somewhere else on the web. Google knows this and allows for 20% duplicate content before it starts penalizing you.
Social Media Posting and Scheduling
HootSuite is the supreme ruler of social media posting, and they have quite a good free product. But you’ll need to purchase a monthly subscription to really gain a big benefit timewise.
There are so many great, free content curation apps and add-ons, Buffer, ViralTag, ScoopIt, Feedly and the list goes on and on.
Let me know if you try any of the tools on this list and which ones are your favorites. If you have a favorite tool that’s not listed here, please share in the comment section below.
From Flora Pang