Tag Archives: TabSite

Facebook: The Place for PDA on Valentine’s Day

Tabsite - The Place for PDA on Valentine's Day
Valentine’s Day is a major social event for everyone, couples, singles, pets. The idea is that there’s more to love than just the romantic love. Digital marketers stand to gain a lot by capitalizing on this upcoming celebration. Facebook is the place for public PDA on Valentine’s Day and here’s a great infographic from  SocialTimes.com that proves it.

According to Facebook IQ, people declare love for family, friends, pets, and even themselves on Valentine’s Day. Most of the time, this show of affection is accompanied by gifts, so expect people to start shopping around a week before Feb. 14.

Based on a previous year’s survey, 56.2 percent of participants used their mobile devices to research presents or compare prices, while 26.1 percent made purchases online. Not all these gifts went to a significant other — 59.4 percent wanted to show appreciation for a family member while 19.4 percent wanted to buy something for their pets.

Love comes in all forms, indeed.

The Place for PDA on Valentine's Day

Double Your LinkedIn Connections In Five Minutes Per Day

Double Your LinkedIn Connections In Five Minutes

 

Double Your LinkedIn Connections In Five Minutes

Thanks wersm.com for this great infographic on LinkedIn. I can tell you that these work because I’ve used them.

1. Be more active- Comment, like and participate in group discussions. Send an invite to at least one contact per day.

2. Personalize- Add a personal message to the connection invite or posts to stand out.

3. Reach and be reached- Display contact information so it is easy for people to find and use, and use the alumni feature to find high school and college connections.

4. Be smart- Share news and insights relevant to connections, ask questions and share endorsements.

5. Promote- Feature LinkedIn profiles and pages in adverts, business cards, marketing materials, conversations, event materials, etc.

BONUS!

Use LinkedIn to republish your blog posts after they’ve published on your website. People will see you as an authority in your field and connect with you. LinkedIn connections can be extremely valuable!

 

Double Your LinkedIn Connections In Five Minutes

 

Marketing For The Holiday Season

holidays

holidays

20% of retailers’ yearly profits occur between November and December, making the holiday season an important time to ensure your marketing is reaching the right audience.

As early as Thanksgiving, you should have your Christmas promotions ready to go to capitalize on the over 3 trillion dollar consumer spend.

Tips to effective holiday marketing include:

  • Know your audience, and cater to returning customers, not bargain hunters.
  • Dress your website for the holiday season by using effective photos and highlighting sales.
  • Make sure you have a mobile strategy.
  • Use social media effectively by hosting holiday themed giveaways and contests, branding your channels in holiday themes, and running paid ads that showcase discounts/exclusive offers.
  • Revisit your SEO, email marketing, and PPC campaigns. Make them holiday branded and targeted to the best possible audience for each campaign.
  • Measure this year’s data to maximize next year’s profits!

Kudo’s to Gryffin Media for this phenomenal infographic!

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