Tag Archives: tips on marketing ROI

[Infographic] What Is Marketing Automation?

[Infographic] What Is Marketing Automation-315
Marketing automation refers to software solutions that enable organizations to market on multiple platforms at the same time by automating repetitive actions. Some of its key benefits are: Higher revenue Streamline your marketing processes.  Therefore, they're more effective in achieving their respective purposes, all of which contribute to better profits. Increased productivity The extra time you save after automating can be spent on more important concerns, such as your core business needs. More Read more [...]

The Ultimate Guide to Micro-Influencers [Gifographic]

The Ultimate Guide to Micro-Influencers [Gifographic]
You’ve heard of influencer marketing, and what it can do for your business. But did you know that working with micro-influencers can help your brand get the most bang for your marketing buck? Working with other types of influencers can also be a cost-effective marketing strategy that delivers high ROI. But micro-influencers provide a unique set of benefits that other influencers cannot. Specifically,  a higher degree of engagement and authenticity. Therefore, micro-influencers are quickly becoming Read more [...]