Tag Archives: internet marketing

Social Media in Real Time

social media in real time

Presented by Coupofy

Thanks to coupofy.com for this impactful real-time infographic that illustrates social media marketing potential in real time.

If you think you only need to have a social media page and can let it go with attending to it, you need to rethink that strategy!  Engagement matters! In just the few seconds it took you to read this, someone shared their thoughts, likes, wishes, and wants.

Potential customers are interacting consistently in real time. Users are liking Facebook pages, following Tweets, viewing YouTube videos, Pinning favorite recipes, uploading the latest photo, or starting up lively debates.

Social media is an active marketplace. Having a social media strategy allows you to interact with clients in real time. The more you interact with users, the more you learn about your potential customers.

Take a look at the following chart and see the potential interaction with clients, real users liking and sharing your product information, and even future employees.

Seize the future and become an active social media marketer. Learn the differences between each social media channel and understand how you can become an active part of the social media community. The potential business opportunity is there—just watch it grow.

In the time you’ve been here:

Cristiano Ronaldo has got 29 new fans on Facebook and counting!
Katy Perry has got 73 new followers on Twitter counting!

Adele’s new single “Hello” has got 37,422 views on YouTube and counting!

Want to see it in real time?  Check this out….

Go to http://www.coupofy.com/social-media-in-realtime/#open-menu to see the real time graphic.

It’s pretty cool!

 

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Facebook: The Place for PDA on Valentine’s Day

Tabsite - The Place for PDA on Valentine's Day
Valentine’s Day is a major social event for everyone, couples, singles, pets. The idea is that there’s more to love than just the romantic love. Digital marketers stand to gain a lot by capitalizing on this upcoming celebration. Facebook is the place for public PDA on Valentine’s Day and here’s a great infographic from  SocialTimes.com that proves it.

According to Facebook IQ, people declare love for family, friends, pets, and even themselves on Valentine’s Day. Most of the time, this show of affection is accompanied by gifts, so expect people to start shopping around a week before Feb. 14.

Based on a previous year’s survey, 56.2 percent of participants used their mobile devices to research presents or compare prices, while 26.1 percent made purchases online. Not all these gifts went to a significant other — 59.4 percent wanted to show appreciation for a family member while 19.4 percent wanted to buy something for their pets.

Love comes in all forms, indeed.

The Place for PDA on Valentine's Day

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The How, What and Why of Evergreen Content

The-How-What-and-Why-of-Evergreen-Content

The-How-What-and-Why-of-Evergreen-Content

Want to make sure new clients find you, or keep current clients engaged? Make certain evergreen content is part of your social media strategy. Too often businesses forget to use evergreen content as a way to help introduce people to products or services. This type of content is essential to how clients find you, and a reason why they stay. It’s also a mainstay for any SEO plan. Evergreen content actually helps users. When writing evergreen pieces for social media you’ll want to make sure that your content is shorter and drives users to your site for more. Good evergreen pieces include:

  • How to Guides
  • Interesting Facts
  • Resource Lists
  • Industry Issues
  • FAQs

Think about what most clients need. If you keep getting the same questions from clients, it’s time to create a good evergreen piece. Those tidbits of knowledge that you may overlook, are exactly what keeps clients engaged.

Our thanks to Techwyse.com for this stellar infographic on evergreen content.

The-How-What-and-Why-of-Evergreen-Content

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Become an Instagram Guru

Become an Instagram Guru

Become an Instagram Guru

This week’s infographic is stuffed full of amazing tips and hints to get you Instagram account working to bring you leads and sales. Thanks to Infographicsposters.com for this great Instagram infographic.

Did you know that Instagram has the youngest users? 90% of their users are under the age of 35.

It’s become wildly popular since its release in 2010. Use Instagram to communicate your message visually.

  • Showcase your products
  • Establish your brand identity
  • Use hashtags to create interactive campaigns

Create an impactful profile with high-resolution photos. Because your text bio area is only 1 line, use your photos to convey your profile in images.

A great way to communicate with your audience is to create a storyboard out of your images featuring your products or customers.

Use hashtags to create a following and find accounts to connect with.

Did you know the filter Mayfair gets the most interactions?

When you post an image of a product, include a link to the product to make it easy for a customer to purchase it.

Become an Instagram Guru

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Avoid Becoming a Marketing Dinosaur

Avoid becoming a marketing dinosaur

Avoid becoming a marketing dinosaur
As recently as the early 90’s, marketing meant purchasing ads on tv and through direct  mail. 20 or so years later the marketing industry is flooded with so many new ways to digitally engage with customers that it can be easy to be left in behind.

Fun Facts:

  • Market salaries for great marketers will double over the next 5 years
  • Marketing has changed more in the past five years than in the past 500 years
  • An estimated 131,500 new market research analyst jobs will be opening this year, and another 22,900 openings are anticipated for marketing managers
  • The unemployment rate for marketers with the right mix of skills is trending towards 0%.

The marketing world is always evolving, so check out this awesome inforgraphic from the folks over at TheLadders.com to learn essential tips from some of the world’s top marketers on breaking in and staying relevant in the business.

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“Never stop learning”!  I like that one!

It’s true.  Change is a constant and the speed has picked up.

What’s your highlight from this research marketing report?

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