Tag Archives: how to increase social media engagement

[Infographic] Best times to post on Social Media

[Infographic]-Best-times-to-post-on-Social-Media-700

[Infographic]-Best-times-to-post-on-Social-Media-700What are the best times to post on social media? When should I publish my promotions on Facebook or an update on Instagram? What about the new video I just created? These are some of the biggest questions social media marketers grapple with today.

Best Times to Post on Social Media: the Research

CoSchedule has done the research. Here are details on the best time of day and day of the week to post. We cover all of the top social media networks. Therefore, if you want to generate high engagement (views, likes, tweets, retweets, comments, etc.), all you have to do is follow the new guidelines.

The findings are the result of the analysis of 25 different studies by industry leaders, including; Buffer, HootSuite, Later, KissMetrics, HubSpot, The Huffington Post, Post Planner, and The Balance.

Highlights

First off, as you might already know, the best send times vary depending on a variety of factors. Those ranging from your industry to your audience to the social network. Something you might not have known, however, is that 80% of the U.S. population is in the Central and Eastern Time Zones. What this means is that social media marketers should base their best posting times off the Central (CST) and Eastern (EST) times.

Check out the infographic from CoSchedule.com to find out what you’ve been doing wrong and begin publishing your posts at the right time.

Easy Ways to Boost Social Media Engagement [Infographic]

Easy Ways to Boost Social Media Engagement1

Easy Ways to Boost Social Media Engagement1Social marketing success hinges on engagement. Take a few easy steps to boost social media engagement.

  • Stay Trendy

    Following and posting about trends (current events, holidays, seasons) is a powerful and easy way to boost engagement. Throw in a trending hashtag into a post to get more eyes on it. If a hashtag or trend doesn’t fit with the brand, don’t attempt to force it.

  • Ask

    Ask followers directly to like and share. Including a simple “Share this” or “Retweet this” will encourage people to share content.

  • Reach out

    Increase engagement by being proactive and reciprocate the support you are given. Start conversations by shouting out the people and entities related to the brand such as fans and other sellers. Thank followers. Let them know that their support matters.

Putting these tips to work will help improve engagement on social media channels.

A big thank you to around.io for this great infographic!

Easy Ways to Boost Social Media Engagement

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