Tag Archives: how to increase social media engagement

The Best Time to Post on Social Media in 2020

The Best Time to Post on Social Media in 2020.

The Best Time to Post on Social Media in 2020.

The key challenge when creating social media content is rising above other posts and becoming outstanding. Social media algorithms are moving away from reverse-chronological timelines towards relevance-based curation. Content creators must be dynamic in refining their tactics in coming with high-quality content and maximizing opportunities to gain engagement.

With social media having different users, it becomes imperative to know the best time to post on social media to target preferred users.


If you are selling or marketing on Instagram, the ideal time to post is generally during lunch hours (11 a.m. to 2 p.m.). Additionally, in the evening (anytime from 7 p.m.). The majority of Instagram users prefer to log in using smartphones, something that leads them not to browse during work hours.


In order to get maximum exposure on Facebook, the best time to post during the week is in the afternoon.  Generally from 1 p.m. and 4 p.m. The reason the Facebook content is likely to reach many users is that most people use desktops and log in during downtimes at their work. The best time to post is Sunday at 3 p.m. It’s worth noting that weekends get the highest level of engagement.


The ideal time to post on LinkedIn is a few hours before noon, mainly between 10 a.m. and 12 p.m. Since LinkedIn is popular with recruiters, businesspeople, and salespersons, the highest use usually tends to be during work hours.

When a marketer knows the best time to post on social media to meet a large pool of audiences, then success is assured. Thanks to Zenesys.com for this informative infographic.

[Infographic] Best times to post on Social Media


[Infographic]-Best-times-to-post-on-Social-Media-700What are the best times to post on social media? When should I publish my promotions on Facebook or an update on Instagram? What about the new video I just created? These are some of the biggest questions social media marketers grapple with today.

Best Times to Post on Social Media: the Research

CoSchedule has done the research. Here are details on the best time of day and day of the week to post. We cover all of the top social media networks. Therefore, if you want to generate high engagement (views, likes, tweets, retweets, comments, etc.), all you have to do is follow the new guidelines.

The findings are the result of the analysis of 25 different studies by industry leaders, including; Buffer, HootSuite, Later, KissMetrics, HubSpot, The Huffington Post, Post Planner, and The Balance.


First off, as you might already know, the best send times vary depending on a variety of factors. Those ranging from your industry to your audience to the social network. Something you might not have known, however, is that 80% of the U.S. population is in the Central and Eastern Time Zones. What this means is that social media marketers should base their best posting times off the Central (CST) and Eastern (EST) times.

Check out the infographic from CoSchedule.com to find out what you’ve been doing wrong and begin publishing your posts at the right time.

Easy Ways to Boost Social Media Engagement [Infographic]

Easy Ways to Boost Social Media Engagement1

Easy Ways to Boost Social Media Engagement1Social marketing success hinges on engagement. Take a few easy steps to boost social media engagement.

  • Stay Trendy

    Following and posting about trends (current events, holidays, seasons) is a powerful and easy way to boost engagement. Throw in a trending hashtag into a post to get more eyes on it. If a hashtag or trend doesn’t fit with the brand, don’t attempt to force it.

  • Ask

    Ask followers directly to like and share. Including a simple “Share this” or “Retweet this” will encourage people to share content.

  • Reach out

    Increase engagement by being proactive and reciprocate the support you are given. Start conversations by shouting out the people and entities related to the brand such as fans and other sellers. Thank followers. Let them know that their support matters.

Putting these tips to work will help improve engagement on social media channels.

A big thank you to around.io for this great infographic!

Easy Ways to Boost Social Media Engagement