Social marketing success hinges on engagement. Take a few easy steps to boost social media engagement.
Following and posting about trends (current events, holidays, seasons) is a powerful and easy way to boost engagement. Throw in a trending hashtag into a post to get more eyes on it. If a hashtag or trend doesn’t fit with the brand, don’t attempt to force it.
Ask followers directly to like and share. Including a simple “Share this” or “Retweet this” will encourage people to share content.
Increase engagement by being proactive and reciprocate the support you are given. Start conversations by shouting out the people and entities related to the brand such as fans and other sellers. Thank followers. Let them know that their support matters.
Facebook Page Apps. We’ve got a wide array to meet your needs!
Boost your Page engagement with Deals:
Here’s a quick rundown on the various Deal and Coupon apps available from TabSite for use on Facebook Pages:
Each Page App can be accessed with selection of a 14 Day Free Trial of the Platinum Plan. Some Apps are available at lower plan levels as well. For a full review, including Contests see: Promo Apps
Sweepstakes Plus is a powerful promotion app that is viral by nature.
Setup a sweepstakes with form for fans to enter to win a prize. The viral power is that a fan that enters gets a additional entry for sharing the sweepstakes with a friend via the Friend Share tool and a further entry if the friend clicks the link and comes to the tab! That’s 3x the entries for that one fan that entered! Fans can come back and share again with a different friend for another entry and so on! Motivate fans to share and reap the rewards of more traffic and engagement on your fan page! Includes export option for all entrants and the data on their sharing.
Increase your Facebook Reach! This app allows Facebook Pages to offer a deal that can only be accessed after the fan has shared the deal with a friend. Empower fans to spread the word with friends via the Friend Share Deal Reveal.
Page Admins set the number of total times the deal page can be accessed, and stats are given on times shared per Facebook profile.
This promotion app allows Facebook Pages to offer a deal that can only be downloaded after the fan has shared the deal with a friend. Includes a lead capture form for name and email after the share to grow your email list. Increase online reach as fans share with friends via the Friend Share Deal Download.
Page Admin is able to control downloads including total number of downloads that can be accessed and the date when the deal is no longer active on the tab. Exportable stats include number of times each fan shares per Facebook user, number of skips (if any), number who accessed the Download and name/email from form submissions.
The Contest suite allows Facebook Page Admins to easily create a contest! Options for contest type include: Photo contest, Video, or Essay/Text entry contests. The Contest app comes with a full suite of tools to allow extensive customization and language control for any brand.
Create your Contest including an option for a countdown timer and ability to set a “go-live” time to automatically turn the Contest on/off. Use your own images/video/essays, or allow user entries. Build a custom form specific to your entry needs and language, and customize your page with your own images. Platinum features include ability to have multiple winners selected, exporting of data, 2-stage contests(general and finalist rounds), Admin approval of entries, and more! View details: Contest Overview or 2 Stage Contests.Add to your Fan Page
Brand VidMaker allows users to easily create customized videos for your company Facebook page!
The video will be made up of select image slides you load, such as products, services, or marketing messages. Video creators add a title and description, followed by adding the company logo (which will be the transition between each main image). There are multiple video background options, slide transitions, and a number of select music soundtracks to choose from to further customize the video. Up to 8 product/service/marketing slide images can be used in the video. Once ready, the video can be pushed to the brand Facebook Page where it will be hosted by Facebook. Facebook also provides embed code so that you can use the video on your website or blog. Users can select to also publish the video to a tab on the company Facebook page as well.
The “Group Deal” App from TabSite is a great social tool for offering a special discount, an e-book download, a savings code, or other promo that is unlocked by group participation and sharing! More details >
KEY FEATURE: Page Admins set how many times a Deal must be “shared” in order for it to be “unlocked and active” for fans to access. This App is available at the Platinum Plan level and includes the Promotional Tool feature enabling you to build an embeddable call-out to add to your website/blog to drive traffic to the tab! Admins can also capture contact information for those participating and limit the total number of deals that will be offered, putting you in total control of this viral sharing mega-engagement booster!Add to your Fan Page
With more referral traffic than Google, Twitter, Bing, and Yahoo, Pinterest is a social referral monster! Now with TabSite you can utilize this traffic source for your Facebook Page by using the Pin Deal app. In order to “unlock” your Facebook Page tab deal, the fan must Pin the deal on Pinterest!
The “Pin Deal” App from TabSite is a powerful tool for offering a special discount, incentive, or offer promo that spreads because fans need to “Pin” the deal on Pinterest in order to get access themselves. This App is available at the Platinum Plan level and includes ability to offer a download or an image offer revealed after the Pin. As with all Engagement Apps, this app includes the Promotional Tool feature enabling you to build a call-out to add to your website/blog to drive traffic to the tab! Pin Deal Details >
Create, promote, and manage an Instagram Contest where users enter by uploading a image via their Instagram mobile app using your designated hashtag. Perfect for engaging mobile users and tying together interaction on your Facebook Page with Instagram, this app offers ability to run a Instagram Contest where images are displayed and fans can vote, comment on, and share entries. Multiple control options for Page Admins make this a dynamic promotional tool for Facebook Pages. Full Details >
Drive traffic to your fan page by offering a discount coupon or code! Simple to setup, customize by loading a branded image with coupon information that fans can use on your website or print and bring to your location.
This app is available at the Platinum level and includes social sharing tools and optional Like Gate. Additional features included are the Promotional Tool feature to embed a call-out on their website or blog to drive users to this tab, as well as an option to add a “Sign-up for future Coupons” form for entering e-mail address and name. This form comes with an export option as well! Setup Details >Add to your Fan Page
Available at the Gold and Platinum Plan levels, the Social Review app allows Page Admins to create a tab where fans can share, review, leave a testimonial or give input on a specific question or topic. The uses are limited only by your creativity! Page Admins can select to have one comment stream or to add multiple areas, each with its own unique stream of comments. Some brands have used the Social Review tab to get input on possible new logos, new products, or input on specific store location customer service. The Platinum Plan offers the additional capability for Page Admins to set review to “Must Be Pre-Approved” which means that no comment is live until the Page Admin reviews it and makes it live.
KEY FEATURE: Have one comment stream on the tab or have a unique comment stream per image. This allows you to have one unified comment thread or individual threads per image (different products, services or ideas). Why Social Reviews? Because Facebook’s Comments Social Plug-in uses an algorithm to only display relevant comments to each user. So not all comments are displayed and different viewers might see different comments if using simply the Facebook Comments tool. Not so with Social Reviews! Social Reviews will show ALL viewers ALL the comments and also gives the user the ability to post the comment to their profile News Feed. View Details >
Drive traffic to your Facebook fan page by offering a discount coupon or code! Simple to setup, customize by loading a branded image with coupon information that fans can use on your website or print and bring to your location.This app for Pages is available at the Platinum level and includes social sharing tools and optional Like Gate. Additional features included are the Promotional Tool feature to embed a call-out on their website or blog to drive users to this tab, as well as an option to add a “Sign-up for future Coupons” form for entering e-mail address and name. This form comes with an export option as well! Setup Details >